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Campaigns

Use campaigns to create location-based notifications effortlessly. Campaigns let you customize your notification content and targeting behavior with ease.

Quickstart#

First, sign up for Radar and get an API key.

To use campaigns with geofences, start by creating geofences through the dashboard, a CSV import, or the API.

To use campaigns with places, ensure that places are enabled through the settings page and "nearby places" is activated. Reach out to your account manager to enable "nearby places" for your project. Then setup nearby places for the project via the settings page.

Once set up, create your campaigns using the dashboard.

Create campaigns#

To create a campaign via the dashboard, navigate to the campaigns page and click Create. Provide the campaign's name, notification body, and targeting details. You can target users using either geofences or places.

Targeting options#

Campaigns allow you to target users based on their entry into a geofence or place. Geofences can be targeted using geofence tags or IDs, while places can be targeted by categories or chains. Targeting applies to a user event when all targeting options are true.

You can also target users based on their location-authorization status. For example, you might target a campaign to only target users with foreground-location permission.

Under advanced options, you can find User ID (the external ID) based targeting to target individual users.

Notification configurations#

You can configure the notifications Radar sends to users when they enter a geofence or place. Customize the notification body, and optionally, the notification title and the deep link URL.

Analytics#

With Radar Conversions, you can log an event whenever a user interacts with a campaign notification.

Refer to the iOS SDK Conversions reference for setup instructions.

You can also view these campaign conversion analytics by pressing the analytics button on the campaign's page. Alternatively, you can navigate to Geofencing -> Analytics -> Events -> Filters (top right) -> select Type as opened_app -> Apply Filters. From there, select campaign_name from the grouped_by dropdown.

Frequency Capping#

With frequency capping, you can limit the number of notifications a user receives from a campaign. This is useful to prevent excessive notifications for users. To set up frequency capping, navigate to the setting page. Under the campaigns section, define the maximum number of notifications allowed in the specified time window.

Support#

Have questions or difficulties with campaigns? Contact us at radar.com/support.